Made for nap time
You get an hour, maybe less. The baby is asleep, the house is quiet, and you have a business to run.
Spending that hour learning an editing app isn't how you want to use it.
The nap-time routine
- Two minutes: film a clip on your phone. Talk about your product, your week, a question a customer asked.
- Two minutes: upload it and say what you want. "Make a Reel, start with the funny bit."
- A few minutes: watch it, ask for a change if you want one.
- One minute: post.
Then you have the rest of the nap for the thing you actually wanted to do.
Clips don't have to be perfect
Kids interrupt. You lose your thread. You say "um" four times. Cutleap cuts the restarts and pauses so you don't have to watch yourself back.
Film in small pieces if you need to. A clip while the pasta boils is a clip.
Posting without guilt
You don't have to post daily. You don't need a content calendar. One or two videos a week, made without giving up your evenings, will get you further than a plan you can't keep.